Marketing Agent
Marketing doesn't fail in SMBs because of bad strategy. It fails because nobody had time to execute Tuesday's email, this week's posts, and last month's report. The Marketing Agent is pure execution — on brand, on calendar, every week.
Where it fits · used in
Campaign: March re-engagement — lapsed customers (90d+) Assets: 3-email sequence · 4 social posts · 1 landing block Status: DRAFTED — awaiting your approval Email 1 · Subject: "We kept your spot" Angle: what's new since they left + single CTA. Email 2 · Subject: "3 things you missed" Angle: proof — customer results, no discount yet. Email 3 · Subject: "This one expires Friday" Angle: 15% win-back offer, hard deadline. → Approve all, edit any, or regenerate with one note.
Job Description
What the Marketing Agent does all day
- Content draftingWrites blog posts, landing page copy, and product descriptions in your voice.
- Email campaignsPlans, drafts, and schedules newsletters and promotional sequences.
- Social calendarKeeps a rolling 30-day social schedule drafted and queued for approval.
- Campaign reportingMonthly plain-English report: what ran, what converted, what to do next.
- RepurposingTurns one strong piece into emails, posts, and snippets automatically.
- Ad copy variantsGenerates and rotates copy variants for the campaigns you're running.
Integrations
Works inside the systems you already run
We connect it to your systems during the build, including tools that aren't on this list. Don't see your tool? Ask us.
- Mailchimp
- Klaviyo
- HubSpot Marketing
- Buffer / Later
- WordPress
- Google Analytics
- Canva (briefs)
You Hold the Leash
Oversight, built in
Everything ships through an approval queue by default — you review a week of content in about ten minutes. Brand voice, banned phrases, and offer limits are set during the build and enforced on every draft.
FAQ
About the Marketing Agent
Will the content actually sound like us?
Does this replace my SEO?
Can it design graphics?
Ready when you are
Put the Marketing Agent inside your process.
We'll map where it fits, connect it to your systems, and pilot it on live work with you approving every step.